The empowered consumer sustainable, healthy and affordable (CMOs debate)

This session explores the dynamic landscape of consumer preferences and the role of marketing in fostering sustainable, healthy, and affordable choices. The debate navigates through the complexities of catering to an empowered consumer base, driven by values of sustainability, health-consciousness, and affordability. Attendees can anticipate a comprehensive discourse on strategic marketing approaches, consumer behavior insights, and the intersection of sustainability and profitability.